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website development - ase opticians

what we delivered

  • strategy and planning
  • brand
  • stationery range
  • website
  • email marketing
  • print advertising
  • social network marketing

ASE Opticians : Website

This corporate eyecare provider approached us to create and maintain an online presence to their affiliated optical network. The network, which is nationwide is comprised of in excess of 2,500 optical stores and embraces both independent practices and familiar high street names, such as Optical Express.


The Website embraces the corporate brand identity but has developed this to offer the affiliated network a sub brand all of its own.

The site enables the user to request information, read industry white papers and extensive news items and allows them to register on line for affiliation.

The site was Phase 1 of an ongoing engagement programme which includes the development of individual extranets for use by individual optical practices and a Phase 2 web site which will be launched in Autumn 2011.